Managed Services
From managed paid media and landing pages to lead buying, routing, optimization, and marketplace operations, PX helps brands manage the full customer acquisition lifecycle.
FIRST-PARTY GROWTH
First-Party Acquisition Services
Acquire customers directly through branded experiences and managed performance marketing campaigns
Paid Search
Social Media
Search, SEO & AEO
Landing Pages & CRO
Email Marketing & Automation
Analytics & Attribution
THIRD-PARTY ACQUISITION
Third-Party Acquisition Services
Scale customer acquisition through optimized lead partnerships, publishers, and marketplace infrastructure
Lead Buying & Distribution
Publisher & Marketplace Management
Routing, Filtering & Dynamic Pricing
Source Optimization & Vendor Consolidation
Compliance Monitoring
Real-Time Reporting
One centralized acquisition ecosystem
Manage paid media, lead generation, routing, reporting, publishers, and marketplace operations through one connected platform and team
Better visibility across every channel
Understand which campaigns, sources, and acquisition channels actually drive performance with transparent reporting and real-time insights
Faster optimization cycles
Move faster with centralized campaign management, routing logic, bidding adjustments, and performance optimization across all acquisition channels
Reduced operational complexity
Eliminate the inefficiencies of managing multiple agencies, vendors, and disconnected workflows internally
Built for scalable growth
Scale customer acquisition more predictably with the infrastructure, expertise, and operational support needed to grow efficiently
Case Study Spotlight
How PX helped Dorsey College grow enrollments
Over the past 10+ years, PX has helped Dorsey College centralize and scale customer acquisition across paid search, paid social, third-party leads, SEO, marketing automation, and enrollment-focused optimization strategies.
16% YoY increase in lead volume
11% decrease in CPL across channels
9% YoY growth in enrollments
Stable lead-to-enrollment performance
Centralized acquisition operations across channels
“PX has become an extension of our internal team. They understand our goals and challenges, which is invaluable.”
John O'Sullivan
What are customer acquisition managed services?
Customer acquisition managed services help businesses manage and optimize lead generation, paid media, third-party lead buying, routing, reporting, and performance marketing operations through a dedicated external team and technology platform.
What does PX Managed Services include?
PX helps businesses manage first-party and third-party customer acquisition through services including paid search, paid social, SEO, landing pages, lead buying, lead distribution, publisher management, routing, optimization, reporting, and acquisition operations.
What is the difference between first-party and third-party customer acquisition?
First-party customer acquisition focuses on generating customers directly through branded experiences like websites, landing pages, paid media campaigns, and owned marketing channels. Third-party customer acquisition focuses on acquiring customers through external publishers, affiliates, lead vendors, marketplaces, and partner ecosystems. PX helps businesses manage both strategies together through one centralized acquisition ecosystem.
Can PX work with our existing marketing team or agency?
Yes. PX can operate as a fully managed acquisition partner or work alongside your internal marketing team, agency partners, or acquisition operations team.
Does PX support lead buying and marketplace management?
Yes. PX helps businesses manage lead buying, lead distribution, publisher relationships, routing logic, source optimization, compliance workflows, and marketplace operations at scale.
Does PX only support lead generation?
No. PX supports the broader customer acquisition lifecycle including paid media, conversion optimization, landing pages, lead generation, acquisition operations, reporting, attribution, and customer acquisition infrastructure.
Which industries does PX support?
PX supports industries including insurance, medicare, education, home services, legal, financial services, and other high-volume customer acquisition verticals.
How does PX improve customer acquisition performance?
PX combines acquisition expertise, operational support, real-time optimization, routing technology, and centralized reporting to help businesses improve lead quality, reduce operational complexity, and scale customer acquisition more predictably.
Is PX a marketing agency or a technology platform?
PX combines managed acquisition services with customer acquisition technology. Businesses can use PX as a fully managed partner, a technology platform, or a combination of both depending on their needs.
How do I get started with PX Managed Services?
Speak with the PX team to discuss your acquisition goals, existing channels, operational challenges, and growth strategy. PX will help identify the right approach based on your customer acquisition needs.