INSURANCE
Turn insurance shoppers into policyholders
Reach more insurance shoppers through one lead marketplace
Track performance from inquiry to quote to bound policy, with source-level visibility.
Compliance deeply embedded into acquisition workflows so you can scale with confidence
Improve cost per policy by using dynamic pricing, verification, and conversion data to optimize.
Estimate available insurance lead volume across auto, home, life, and more
Choose your insurance line, states, filters, and volume needs to see how many leads and calls are available through PX.
Numbers that speak
5M+
Unique consumers shopping on our marketplace
100+
Approved publishers
15+
Years of customer acquisition expertise
Grow your business without losing sight of compliance
PX holds publishers to a high compliance bar by pre-vetting marketing materials and landing pages and guiding partners to improve quality and regulatory alignment
Automated monitoring analyzes publisher sites and flags anomalies, unauthorized changes, or compliance risks in real time
Regular, proactive audits help identify issues early and maintain consistent standards across all partners
Seamless integrations with leading verification services ensure only qualified, clean, and consented leads reach sales teams
Reach consumers across insurance categories
Types of insurances supported
Life insurance
Auto insurance
Home warranty
Commercial insurance
Home and rental insurance
Health and Medicare
Distribution models
Direct to consumer
Consumers request quotes and policies directly on brand websites
Agents, brokers, and local businesses
Leads distributed to licensed agents, brokers, or local offices
Call center driven acquisition
Inbound and outbound sales handled by centralized call centers
One platform, multiple motions
Scale across motions without rebuilding your acquisition stack
Frequently Asked Questions
What types of insurance does PX support?
PX supports customer acquisition across major insurance lines including life insurance, auto insurance, home warranty, commercial insurance, home and rental insurance, and health and Medicare. The platform is designed to handle different compliance, consent, and distribution requirements across each line of business.
How does customer acquisition differ across insurance distribution models?
Insurance customer acquisition varies based on how policies are sold. Some brands acquire customers directly through their own websites, others distribute leads to agents or brokers, while some rely on centralized call centers. PX supports all three models in a single platform, allowing brands to manage acquisition consistently regardless of how policies are sold.
Why is compliance critical in insurance customer acquisition?
Insurance acquisition is heavily regulated, especially for products like Medicare, health, and life insurance. Brands must ensure that leads and calls have proper consent, accurate disclosures, and verifiable audit trails. PX embeds compliance directly into acquisition workflows so only compliant leads and calls enter the system.
Does PX replace existing insurance CRMs or call center tools?
No. PX integrates with existing CRMs, dialers, and policy systems. It sits upstream in the acquisition layer, ensuring that only qualified, compliant, and measurable leads and calls flow into downstream systems.
How do insurance brands buy leads at the right price?
Insurance brands buy leads at the right price by using PX’s dynamic pricing, which continuously adjusts lead pricing based on real performance outcomes. PX evaluates factors like contact rates, quote completion, policy issuance, and compliance by source and distribution model, ensuring brands pay more for high-performing leads and less for low-quality or non-compliant ones.
Convert more leads