Healthcare
They Trust Us
A modern platform built for scale: source-level visibility, performance-based buying, and vendor operations, all in one place.
Lead marketplace
How can I get more leads?
Add new lead vendors and manage existing ones better through a curated lead marketplace.
Automation
How do I optimize and improve performance?
Make faster decisions and scale campaigns based on customized KPIs, with automated routing, pricing, and vendor optimization.
Fragmentation
How do I deal with so many lead sources?
Centralize vendor onboarding, compliance management, reporting, billing, and integrations in one seamless system.
Transparency
Where do my best enrollments come from?
See performance at the source level, understand what drives true enrollment outcomes, and reallocate spend with confidence.
How does third-party lead buying work?
1
Lead submitted
Consumer completes a compliant form
2
Live auction
Qualified providers bid in real time
3
Agent outreach
The winning provider contacts the lead
Compliance management that you can see, trust, and prove
TCPA
CMS
SOA 48-hour ruling
HIPAA
SOC2 Type II
Current state
Fragmented
Separate compliance processes for each lead source.
Manual reviews for each lead source slow down onboarding.
Reactive rather than proactive publisher monitoring.
Desired state
Centralized
Centralize all lead sources under one compliance framework.
Verify and record consent at the source.
Have visibility into the end-to-end lead journey.
Ensure leads are real time, human, and not bots filling out the form.
PX's retention solution proactively retains at-risk policyholders
30%
of new enrollments switch or exit within the first 90 days
What if you could predict and retain them proactively?
Churn signals detected
Identify early switching signals from PX's marketplace activity and behavioral patterns
At-risk policyholders routed
Route at-risk policyholders to the right retention queue based on your internal workflows
Proactive retention outreach
Your retention team intervenes with the right plan or offer to prevent churn
13x
Outcomes scaled
CPA
Below target levels
Frequently Asked Questions
What are healthcare leads?
Healthcare leads are individuals who express interest in enrolling in a health insurance plan, including Medicare Advantage, ACA marketplace plans, under-65 health insurance, supplemental coverage, or related healthcare services. In regulated markets like Medicare and ACA, healthcare leads must meet specific consent and compliance standards before being contacted by licensed agents.
What is the difference between Medicare leads and ACA leads?
Why is healthcare marketing becoming more difficult?
What is compliant healthcare lead buying?
What is sub-ID level transparency in healthcare lead buying?
Why is retention important in Medicare and ACA marketing?
What is rapid disenrollment in Medicare?
How can healthcare brands improve enrollment approval rates?
What should healthcare marketers measure beyond cost per lead?
How does technology improve healthcare lead buying?
Convert more leads
















